About Us
Plurifil
Founded in 1976, Plurifil specialises in car and household cleaning products. Drawing on decades of experience, it develops, manufactures and sells its own brands such as Redex and Max. It is also the exclusive representative in Portugal of the international brands Little Joe and Holts, handling their distribution in the Portuguese market.
Our facilities
The company is located in the Sintra-Cascais area, just 20 km from Lisbon, in the Cabra Figa Industrial Park. With 10,000 m² of covered space on a 22,000 m² site, our facilities include a laboratory, offices, production areas and extensive warehouses. Good access and our own distribution channels to serve our customers.
Redex
Redex was born in 1922 and is one of the heritage brands of European car care, part of the Holt Lloyd group. For more than a century it has been in the cars of millions of drivers.
In Portugal, Redex is ours: through a partnership with the Holt Lloyd group, all development, manufacturing and distribution of the brand is carried out by Plurifil, in Sintra. Everything that carries the Redex name in Portugal is formulated and filled at our factory.
Holt Lloyd & Raposo
A Portuguese company founded in 1976, highly specialised in car cleaning and care products, with a focus on car cosmetics. With 35% British capital, Holt Lloyd & Raposo offers a wide range of high-quality products made in Portugal at competitive prices.
Half a century of caring for cars.
Redex is born
One of the heritage brands of European car care.
Plurifil is born
Manufacturing begins in Portugal, in the municipality of Sintra.
Detail Series
The Redex detailing range, formulated and made by us.
Three generations
The same family, the same factory, 50 years on.
Since 1976
More than cars.
Three generations, one factory in Portugal and the same care in every product.
Discover Plurifil's story
We've been making chemical products for car care since 1976. Discover our story.
